About Logistics Branding

These days, Companies need to be creative and visionary about the direction of their brands.  This means looking beyond the immediate present and making plans toward a long-term strategy. The goal should be to  build a brand that would stand the test of time.

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Logistics Branding Services

  • Development of clear value proposition and message platform
  • Expression of core values
  • Naming and tagline development
  • Logo development
  • Successful communications strategies
  • Exposure in trade and business publications
  • News releases, feature articles, and opinion columns
  • Executive-bylined articles and blogs
  • Web and social media content
  • Advertising programs
  • Trade show displays and materials, including company brochures, sales sheets, and promotions
  • Media kits

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Why is brand so important in a Business to Business market space?

Logistics companies should aim to develop unique value propositions associated with their B2B service brands. Investing in communicating their brands' value to internal and external audiences can pay off in big ways. Committing resources to ensure consistent and favorable customer experiences with the brand is something that is keyed will influence the strength of the brand.  Thereby raising brand awareness and giving the brand meaning.

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Branding your Logistics Business

You can gain credibility for your logistics brand through editorial coverage along with controlled messaging and advertising.   A branded online presence is also important  because many potential consumers read posted reviews, scroll company pages and shop exclusively online. Whatever touchpoint a consumer has with your brand, whether it’s online, via social media or in person, they all need to communicate the same message. Together, it can create more sales leads in the supply chain, logistics, and transportation industries.

Our Clients

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Are you interested in logistics branding or other marketing services?  Is your planning is out of practice? Or what if no one is steering the ship? Bring us on as your  marketing team to help get you back on track to improve your logistics marketing plan.Contact Pierre Branding Group  today.