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Program Courses, Modules & Sessions
The Branding Mindset (value $2497.00)
Presented by Lydia Pierre, of Pierre Branding Group, a branding expert and Entrepreneur, This course includes 10 video lessons that are 30 minutes long on average and is densely packed with insight and information! Each lesson is presentation style and features easy to follow bullet points to make learning even easier. Along with Instructor led with Quizzes to measure your understanding and a certificate of completion. ALL of the courses in this coaching program are required to be completed in the order that they appear to complete the certification aspect of the program.
Brand Yourself Virtual Bootcamp (value $1497.00)
The Brand Yourself Bootcamp guides you through the process of building and promoting your brand. This is 6 week coaching program begins with a Brand Clarity session to better understand you, your aspirations and goals. You will receive a Brand Yourself and Get Ahead Guidebook to complement the weekly virtual coaching sessions that will cover the following topics:
- Brand identity development or refresh
- Brand positioning
- Brand story and messaging
- Brand strategy and plan
- Brand promotion
Brand Yourself and Get Ahead Masterclass (value $999.00)
In this online course, you will be guided through the brand-building process that can help you stand out from the crowd and attract attention from potential clients. In this 4-week course, you will complete exercises that will help you:
1. Develop your personal brand
2. Launch your personal brand
3. Monetize your personal brand
4. Scale your personal brand
The Business of Branding (value $699.00)
One of the biggest mistakes an organization can make is to dive into branding without having the necessary foundation in place. Not to mention that one of the biggest threats to good branding results is the possibility that your company has not completely worked out the business strategy. This course can help you avoid this costly misstep. This course is for business owners want to improve their business performance, but they either don’t know how or they don’t have the time. They are so busy working in their business and not on the business. It highlights the importance of defining the agency or consultants' scope of work, the budget, capacity for managing an agency, involvement of internal partners, search process and timeline.
A PR Ready Brand (value $499.00)
Many entrepreneurs struggle to get media attention. An effective brand strategy includes a public relations (PR) strategy. PR helps expand your brand presence, builds credibility and can help set you apart from your competitors. It is important to understand how to create a PR strategy that aligns with and advances the goals of your organization. So if you’re looking for game-changing results to take your business or career to the next level, then this course is for you.
Professional Image & Lifestyle (value $499.00)
As a professional working in a high-powered position, you know that the image you present has a great deal of influence. Everyday, the people who work for you and do business with you assess your appearance and treat you a certain way because of it – either by respecting your ideas and authority, or dismissing you altogether. This course aims to help improve the image of the client personally or professionally through appearance, behavior, and communication. The main focus is on dressing, personal style, clothes buying, body language, and etiquette, taking the student through a process of evaluating their lifestyle and helping them change their body language and attire in order to help improve their image. You’ll have access to all the very best knowledge, tools, resources, and support you need to take your Lifestyle and Image to the highest levels!
BONUS: The Expand Your Brand Summit Live! (value $1,599.00)
We lead up to this marketing and communications conference with several days of live, highly participatory virtual Zoom sessions with PBG team, Clients and experts to explore various industry’s most pressing topics. From traditional breakout sessions, to Q&As, to deep-dive workshops, to power panels and keynotes— Once enrolled in your program, you will receive information about upcoming events.
AGENDA
Full program announced in early 2023. Our content team curates keynotes, sessions, panels and more that cover the most relevant topics to today’s marketers. Here’s a sample of the various issues that attendees will get insight on:
- The Branding Mindset
- Brand Yourself & Get Ahead
- Brand Chat
- Business 2 Branding
For information on programming and speaking opportunities, please contact: info@pierrebrandinggroup.com
Contact us today to discuss sponsorship packages designed to generate meaningful engagement and quality leads.
EXPERT FACULTY
We are not only your Consultants, We are your Instructors!
As a full-service agency, we provide a comprehensive set of business consulting services for startup companies. Through our Senior Business Consultant, Allan, we have the experience starting companies across a multitude of industries. So when you get done getting all your ducks in a row on the business side, the next step is getting ahead of your competition and growing your customer base by making a trusted name out of your Brand! Our Senior Branding Consultant, Keitha, will help you focus on growing brand awareness and retention by investing wisely in different strategies, channels and campaigns. Then, once you are all packaged and "PR Ready", our Senior Publicist and PR Consultant, Kimberley, takes the newly elevated brand and helps to protect, enhance or build your brand's reputation through the media, social media, or self-produced communications. Then of course we have our fearless leader, Lydia Pierre, who in her role as Senior Director of Brand Management, acts as the ‘brand guardian’ and helps maintain brand integrity across all company marketing initiatives and communications, and as your Brand Coach, providing encouragement. At times, she also supports by offering guidance to the client in their lifestyle as well as their chosen industry.
